Ahụmahụ Ika Ngosipụta Mberede Lays Signature bụ ahụmahụ ika ngosipụta mberede e kere gburugburu chips poteto. A na-eme ahụmahụ a n'ebe ndị nwa oge n'ime ụlọ ahịa ndị pụrụ iche, ebe ụlọ mmanya ngwakọta chips na-arụ ọrụ dị ka obere ogbo ihe ngosi. Ndị ọbịa na-ekiri ihe ngosi na-eme n'ihu ha, ebe a na-eji aka na-emepụta ụtọ ndị pụrụ iche n'ihu ha. Ụdị ihe nkiri a na-emetụta ọtụtụ akụkụ ahụ mmadụ na-eweghachi echiche ọhụrụ banyere otu esi enye, detụ ire ma kesaa chips. Ebumnobi ya bụ iru ndị ahịa na-eto eto ndị ji ahụmahụ n'ezie na nkesa mmekọrịta ọha na eze kpọrọ ihe. E gosipụtara nke mbụ n'ụlọ ahịa ukwu Lane Crawford.
Aha oru ngo : Lays Signature , Aha ndị na-emepụta ya : PepsiCo Design and Innovation, Aha onye ahịa : PepsiCo Design & Innovation .
Ihe ngosi a bu ihe oma n’ezie bu onye meriri n’onyinye onyinye ọla-edo n’iru ihe n’abia ma na-eme asọmpi a na-eme. Ga-ahụrịrị ihe ngosi ihe nrịba ama nke ọla edo iji nweta ọtụtụ ihe ọhụrụ, ihe ọhụụ, ihe mbụ na okike na-arụ ọrụ na-arụ ọrụ.