Ọrụ Bụ Isi: Mkpọsa Mgbasa Ozi Ihe Odide: Lays Heartwork bụ mkpọsa mgbasa ozi e mepụtara maka akara Lays n'oge ọrịa Covid-19. Mkpọsa a na-ekele ndị na-arụ ọrụ n'azụ n'ime usoro uru Lays, gụnyere ndị ọrụ ubi, ndị ọrụ ụlọ ọrụ mmepụta ihe, ndị na-anya gwongworo, ndị na-ere ahịa na ndị na-ebunye ngwaahịa. A na-ejikọta agba na-egbuke egbuke na nke ndụ na ozi ekele kwụ ọtọ n'ofe nhazi ngwugwu ahụ. Ngwugwu ọ bụla na-aghọ ihe ncheta maka ndị ọrụ obodo a na-adịghịkarị ekele ha ihu na ihu. Ebumnuche ya bụ igosi na ọrụ dị otú ahụ nke ụbọchị abụghị naanị ọrụ siri ike, ọ bụ ọrụ obi.

Aha oru ngo : Lays Heartwork, Aha ndị na-emepụta ya : PepsiCo Design and Innovation, Aha onye ahịa : PepsiCo Design & Innovation .

Designskpụrụ dị mma mepụtara uru maka ọha mmadụ. Kwa ubochi anyi n’egosiputa ihe nlere puru iche nke n’egosiputa lence kachasi nma. Taa, anyị nwere obi ụtọ igosipụta atụmatụ mmeri nke na-eme ezigbo mgbanwe. Anyị ga-egosipụta ọtụtụ atụmatụ dị egwu ma na-akpali akpali kwa ụbọchị. Gbalia ileta anyi kwa ubochi iji kirie ihe omuma ohuru ohuru na oru ndi okacha amara n’uwa dum.